Sunday, February 12, 2012

Retailers advised to keep their premises a bit cooler

Retailers are using ‘thermal pleasure’ to entice chilly shoppers with roasting in-store temperatures and their doors wide open, according to research from business price comparison service Make It Cheaper.

Even in freezing conditions just one-in-20 shops along London’s Oxford Street has its doors closed to stop heat escaping, with their temperatures - recorded using a thermal imaging camera

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